What’s Up?
The warm summer weather finally showed up in Western Pennsylvania this weekend and I am planning on making the most out of it. Of course, for me, that means hitting the deck with my iPad and my MacBook to write this newsletter!
With that beautiful summer weather in mind, we are going to take a look at three different types of self-improvement angles you can cover in your content this week. Let’s jump right into the content ideas.
Summer Reading List
One of the easiest ways to talk about self-improvement is to start typing up a list of books that would make for good summer reading. This can be anything from hardcore business nonfiction to Tony Robbins to your favorite fantasy fiction like Harry Potter.
One of my favorite ways to do recommended reading content is to poll everyone on your team and let them make their own suggestions. If you do this through text or email, all you have to do is copy and paste the responses and most of the hard work will already be done for you.
Summer Exercise Programs
Another way to take a summertime spin on self-improvement is to spend some time talking about local exercise options that your audience could use to improve their fitness this summer.
This might mean writing about some of the class options at your local YMCA. Or it could be something like an interview with a coach from your town’s youth basketball league. Or you might just take some pictures and describe your favorite local hiking trail.
Summer Art Projects
After starting with reading and exercise, it is only logical that we work some art into the picture as well.
There are unique artists working in just about every community around the country. Find a few near you and highlight the projects they are working on this summer.
Another angle on summer art projects could be interviewing a popular teacher and having them suggest educational art projects that parents could use to keep their kids busy this summer.
No matter what type of audience you are targeting, everyone can relate to the idea of improving themselves over the next few months. Whether your preference is for reading, exercise, or art, tell your story and share your progress this summer.
Have a Great Week!
Andy
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